Work

London Lingual Orthodontic Clinic

Orthodontic Practice Website

London Lingual Orthodontic Clinic

Orthodontic Practice Website

As a freelancer, I look for a designer who will work with me, and not for me. This is delivered on by the Door 22 team and the reason I keep going back to them. They bring added value to all the projects we work on together.

Caroline Holland – Dental Journalist/Project, Marketing Manager for LLOC


The London Lingual Orthodontic Clinic is one of the most highly regarded centers in the UK for specialist orthodontic treatment and is a leader in its field of expertise. We were appointed to refresh both the practice branding and the website to reflect and represent the outstanding expertise and customer care that patients receive at the LLOC.

We achieved this by taking both reference from the environment and balancing this with the aspirational aspect of the LLOC experience. We applied a clean and classic approach to the practice branding and the design styling for the suite of practice materials. Architectural/baroque elements were picked out from the newly refurbished clinic’s decor and used to subtle affect to create a backdrop to the website as well as providing supporting visual elements to navigate the visitor around the site.

We worked together with our SEO specialist partner to strategically drive the site up the search ranking in a very competitive market and location.