Work

Total Orthodontics

Orthodontic Treatment Advertising Campaign

Total Orthodontics

Orthodontic Treatment Advertising Campaign

Emma and the team at Door 22 were a pleasure to work with on our recent advertising campaign. We loved the creative concepts they came up with, and the execution even more. Their fresh perspective and creativity delivered eye-catching adverts that captured our brand and message perfectly.

Group Marketing Manager


Total Orthodontics approached us to design a local campaign to promote a revolutionised orthodontic treatment called Invisalign. Total Orthodontics are a specialist in this treatment. The discreet and comfortable aligners allow patients to have an orthodontic treatment solution that is practically invisible.
As the treatment is a very aesthetically focused alternative to fixed braces the promotion needed to be very lifestyle led and individual by showing the possibilities and freedom the solution allows.
The campaign was aimed predominantly at young women between the ages of 20-40 years old and the primary aim of the initiative was to introduce the benefits and possibilities of the treatment and to offer a free consultation.
The campaign is being promoted on Brighton based bus stops, a large LED screen near the station and hand out A6 flyers during the months of February and March.

Visit the Total Orthodontic’s Invisalign offer page here.