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SPANA Strategic Review

International Charity Strategic Review Design

SPANA Strategic Review

International Charity Strategic Review Design

We asked Door 22 to come up with a document that could communicate SPANA’s new five year strategy in an engaging and impactful way. With a great deal of information to convey and a very diverse range of audiences, we needed a design solution that would work hard for us.
We’re delighted with the finished brochure, which uses our new brand creatively and incorporates infographics, quotes and photography in a way that makes for a compelling and readable document, far exceeding our expectations. We’re so happy with the finished product and look forward to working with Door 22 in the future.

Dan Tickle – Director of Communications, Content & Emergency Response


SPANA – The charity for the working animals of the world, commissioned us to design their Strategic Review which was being launched at the House of Lords. Following a large brand refresh, we implemented the new bold creative to communicate their ambitious plans. With outstanding photography at our disposal, we worked earnestly to integrate a strong colour palette and typographic treatment to convey the important relationship between animal and community. The typography and distressed blocks of colour enabled us to strike a considered balance between image and text to make sure the emphasis was on the environment and compassion as the focus of the message.

The strategic review of the charity required a more photography and infographic led approach to the design as it was important to convey the impact statistics in a bold and engaging way.

The charity strategic review was printed and presented in both paperback and casebound display books with dust covers.

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